The story so far
Run by business, for business, the Business Taskforce was created to play an essential role in The Princess of Wales’ work to transform the way in which society prioritises and supports children and the ecosystems around them in their earliest years.
Taskforce launch
The Taskforce was established in March 2023 by The Princess of Wales to galvanise business action. Since then, taskforce members Aviva, The Co–operative Group, Deloitte, Iceland Foods, IKEA UK and Ireland, The LEGO Group, NatWest Group and Unilever UK, have worked together to develop their understanding of the scale of the opportunity and the role that business can play.
“Case for Change” published
In May 2024 the Taskforce published a landmark report outlining the business case for businesses to prioritise early childhood. The report outlines the business case for investing in early childhood and has been used to spur action across society.
Building momentum
Since the report’s publication, members have hosted roundtables with businesses around the UK with more planned in the coming months; the report has also been showcased on the international stage, at events in New York and the United Arab Emirates, and the global early years sector have welcomed the leadership provided by the Taskforce.
Delivering impact
When the report was launched each member of the Taskforce pledged to take action and in the first year they have reached a combined total of over half a million young children. They have each chosen different areas of opportunity and the impact has been varied and vast.
“All of society has a role to play in this, even if you are not directly involved in a child’s life, because we are all responsible for building a more compassionate world in which our children can grow, learn and live.
In these difficult times, it is more important than ever to help support parents and caregivers provide loving, safe and secure homes for their babies and young children to thrive.”
The Business Taskforce
