Sometimes the amount of information available for parents can feel overwhelming; employers can help by signposting to trusted sources and focusing on what’s important.

This might be on big topics like mental health, or financial planning, or it might be more bespoke to your business and parents wanting to access local community services.

This probably isn’t about starting from scratch. There are some excellent resources available and just making sure parents know about them is a great start. Often it’s local information that is particularly valuable, and the best sources may be other employees.

E.g. local health visiting services and/or family hubs could be approached for the best place for parents to get information about local services and support.

Here’s a helpful list of national resources for parents.

What are your main communications channels – how can you use them? Digital may always seem the easiest format, but think about the other ways parents might need information: posters, webinars and social media can all be effective. Every time you communicate these services you are helping to create a family friendly culture.

This action goes hand-in-hand with creating a family friendly culture, – be noisy about sharing and collating information for parents!